The Template Shop
Built for the property you actually own.
Hosts don't search for "organic modern" or "coastal grandmother." They search for what they have: a cabin, a beach house, a lake house. So that's how these are built — three ten-page direct-booking sites, each designed around one property type, its location, and the guest who books it.
Choose your property type
Cabin, beach house, or lakefront — each template's structure, palette, and copy register match its world.
Choose your tier
Starter, Pro, or Strategy. Same template at every level - the tiers change how much help comes with it.
Launch with the hub
Every template ships with a written Notion setup hub, seven guides, no videos that go stale when Squarespace updates.
TEMPLATE 01
From $297
CABIN & MOUNTAIN
Cabin & Mountain
Evergreen Hollow
Set at Mount Rainier, built for any forest
Quiet, grounded, unhurried. Evergreen Hollow is built for properties where the draw is the trees, the fire, and the absence of noise - and the design stays out of the way of all three.
Editorial serifs over a sage-and-cream palette, photography-forward layouts, and not a single dark section. The mockup property lives in our backyard; the structure works in any forest.
PALETTE
Hushed, literary, grounded - long stays and slow mornings
REGISTER
Hushed, literary, grounded - long stays and slow mornings
PHOTOGRAPHY
PAGES
Home
The Cabin
Experiences
Gallery
Area Guide
Book
Contact
About
Policies
Blog
TEMPLATE 02
From $297
BEACH HOUSE
BEACH HOUSE
Salt & Tide
Set on the Outer Banks, built for any coast
Sun-washed and easy. Salt & Tide is for the house guests book in January while staring at the rain - the design sells the season before the season arrives.
Light, breeze, and open space carry the layout. Booking sits front and center, because beach weeks get planned early and booked fast.
PALETTE
Breezy, warm, anticipatory - the countdown to the trip
REGISTER
Breezy, warm, anticipatory - the countdown to the trip
PHOTOGRAPHY
PAGES
Home
The Cabin
Experiences
Gallery
Area Guide
Book
Contact
About
Policies
Blog
TEMPLATE 03
From $297
FAMILY LAKEFRONT
FAMILY LAKEFRONT
Sunnyside Landing
Set at Lake Chelan, built for any shoreline
Warm, lively, and built for the group decision. Lakefront bookings are made by families — which means the site has to convince a planner, reassure a grandparent, and excite a ten-year-old at the same time.
Sunnyside Landing leads with the dock, the kitchen table, and the room count. Practical answers sit one scroll from every photo.
PALETTE
Warm, plainspoken, family-first - long summers, full tables
REGISTER
Golden hour, the dock, people in the frame
PHOTOGRAPHY
PAGES
Home
The Cabin
Experiences
Gallery
Area Guide
Book
Contact
About
Policies
Blog
PRICING
Same template. Three levels of help.
Every tier includes the full ten-page template and the Notion setup hub. The question is how much of the launch you want to carry yourself.
Starter
- The full 10-page template, Experiences page included
- Notion setup hub — seven written guides
- Booking engine integration walkthrough
Pro
- Everything in Starter
- SEO/GEO guide — built to be found by Google and cited by AI
- Stock copy for every page with swap-ready tags for your details
- Voice & tone guide so future writing stays consistent
Strategy
- Everything in Pro
- A working session to tailor the template to your property
- Priority email support through launch
- Credit toward custom services if you outgrow the template
In Every Template
The parts most templates leave out.
A pretty homepage is the easy part. These are the pieces that turn a website into a direct-booking operation — and they ship at every tier.
The Experiences page
Our three-tier framework: signature experiences included with every stay, seasonal kits rotated quarterly, paid add-ons bookable at checkout.
Booking integration
Structured for a clean booking engine placement — separate pages, not a single scroll, for SEO and conversion both.
Written setup hub
Seven Notion guides instead of video tutorials — because Squarespace updates its interface faster than anyone re-records videos.
A real Area Guide
A local guide page structured to rank for "things to do near [your area]" — the searches guests make before they book.
Blog, ready to go
Index and post templates styled to match, so the content that drives search traffic has a home from day one.
A complete identity
Typefaces, palette, and photography direction chosen for the property type — not a theme you have to wrestle into shape.
Three Questions
Not sure? Let the property decide.
Most owners know their template by the second question. Answer honestly — for the property you have, not the one on your moodboard.